DIY Design for your small business


How many small business owners start with small budgets? How many of you DIY almost everything in your business, specially Design?

Luckily, there are many free online tools and tutorials to help small businesses in their visual communication without investing a lot…but knowing the basic rules are necessary to look professional.

In this course, you will learn basic Design rules to apply in your DIY communications, many tools and resources to use and accessible platforms to outsource Design when it is need.


  1. Visual Design rules
  2. Online resources and apps for visual communication
  3. Outsourcing Design is accessible.
  4. Do’s and don’ts

Who is this workshop for?

  • You are a small business owner.
  • You are in early stages to start your own business.
  • You are interested to learn about basic Design.
  • You want to know more tools and resources for DIY design.
  • You want to network with other small business owners.

About the speaker:

Passionate about sharing and learning, Diana Albarrán González believes that Design and Creativity can improve businesses and people’s mindsets. She has more than 13 years of Design experience in Mexico, Spain, Japan and Singapore. This has given her the ability to identify, address and solve problems in a variety of contexts. She co-authored an e-book about Strategic Design and Management in Mexico and worked in Design education from 2008 to 2011 teaching courses like Creativity, Strategic Design and Management and Design Foundations.

She has a Masters in Design Management from Polytechnic University of Valencia in Spain, a Bachelor’s degree in Industrial Design from Autonomous University of Guadalajara, Mexico and a Diploma in Modern Design and Craftsmanship from Kyoto Institute of Technology, Japan. She is also certified in Educational Orientation and Mentorship, Teaching Abilities, Project Oriented Learning, Case studies and several disciplinary training programs.


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